Dr. Cali Estes - The Addiction Coach ®

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Mobile rehab and St Jude’s Program


In the field of helping people overcome substance use problems, there are two camps:  the Control Model and the Freedom Model.  Today, I would like to educate you on the differences between the two.

By way of brief a explanation, the Freedom Model is a universal philosophy that states that all people have the right, the ability, and the inherent tools to think freely and to exercise those thoughts through free choice and free will, and that a single drive motivates every person in the human race:  the pursuit of happiness.  The Control Model is any program that teaches how and what to think according to moral and behavioral standards, created for the individual, by others.

All 12 step alcohol and drug treatment programs are based on a Control Model that is specifically designed to convince people they are powerless and as such need to be controlled by others and forced outside themselves.  From belief in a Higher Power, to relying on a program and meetings, relying on a sponsor, relying on medication and therapy, all drug and alcohol 12 step treatment models are designed to convince people not only that they cannot control themselves, but that they instead must rely on others to make their lives better.

The Saint Jude Program is based on the Freedom Model which promotes self-empowerment, self-assessment, and lives motivated by the pursuit of happiness.  The principles of total freedom of the mind and the pursuit of happiness allows for people to exploit their immense power of thought and subsequent positive action that exists within every human being.  That power is used to overcome substance use and to build a profoundly more productive and happier quality of life.

As we begin thinking of millions of examples where people may seem to lose their freedom, there is one important fact to remember: no one else ever has control over our thoughts, and thus they do not have control over our actions. The book that best illustrates this is Man’s Search for Meaning by Dr. Viktor Frankl, an Austrian psychiatrist who was enslaved in a Nazi Concentration camp during WWII. When recounting his traumatic experiences, Dr. Frankl said

“Everything can be taken from a man but one thing; the last of the human freedoms—to choose one’s attitude in any given set of circumstances, to choose one’s own way.”

So, there it is.  Our thoughts are always our own.  The Control Model is contrary to the single most important fact of life, no one can control you; and in fact, at all points throughout your life, you get to choose. You get to choose how to think, how to behave, how to act and react and with whom you associate. You get to choose what you eat, what you drink, what drugs you take and how much of them you take. You get to choose each and every activity in which you engage and each and every word you say; and you get to choose even with whom you fall in love. Most important you get to choose your own addictions, both good and bad, because they are nothing more than thoughts and behaviors.  You get to build your own habits, break them, and build new ones. This fact is true for virtually all people throughout the world, regardless of their race, genetics, background, environment and circumstances.  Rather than working against the freedom that all humans innately possess, the Freedom Model acknowledges it and embraces it. To truly help people to overcome their problems, you must first show them their immense, inherent freedom which is so incredibly powerful. Without that knowledge, they will suffer in endless struggle, a continuous victim of circumstance; with that knowledge, they will realize their dreams.

If you would like more information regarding the Saint Jude Program for you or someone you love, please feel free to call us at 1.888.424.2626 to speak with one of our kind and compassionate Family Consultants.  Karla, Katie, Madonna, Faith, and I are available 7 days a week to help you.  If you prefer to email, please click here.  We look forward to serving you!

Best Regards,

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