Dr. Cali Estes - The Addiction Coach ®

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Top 3 Reasons Addiction Coaching is Needed

Dr. Cali Estes, addiction coach

Top 3 Reasons Addiction Coaching is Needed

Addiction coaching has taken the world by storm and shows no signs of slowing down anytime soon. It’s a blossoming field with a steadily growing client base and some revolutionary approaches toward not only addiction treatment, but mental health as a whole. If it wasn’t on your radar before this, here are some reasons why addiction coaching has become a must-have this year!

Let’s face it: rehab has its flaws. Sure, it’s the go-to recovery option and it’s better than nothing, but if someone’s been burned by rehab in the past, they’ll need another option. Science and medicine are ever-evolving, especially nowadays, and people expect alternatives and innovative ideas semi-regularly. Addiction coaching is just that – the alternative we’ve all been waiting for.

Rehab utilizes large group-based methods to combat addiction and encourage recovery. Can it work? Sure! Though, statistics suggest it’s less effective than most would be comfortable with. There’s a 40-60% relapse rate post-rehab, and this is due to a variety of factors. Insufficient treatment, rough aftermath of being away from home for so long, reliance on the system, loss of structure upon exiting – it can be rough.

Addiction coaching takes these issues and seems to address them purposefully and directly. Rather than being lumped in with a larger group, you’re instead paired with a personal addictions coach. The focus is placed on you, your strengths, and your weaknesses. The treatment utilizes various approaches that not only battle addiction but get to the root cause of it and how to move forward. You aren’t pulled out of your life to address the issue, the issue is addressed in your life as it is. Addiction coaching molds around you and your circumstances rather than the other way around, which is majorly refreshing to many.


Another bonus is the convenience of it all. The lifestyle of your average adult nowadays is fast-moving and unrelenting. Having multiple jobs is increasingly common, expectations and workloads are evolving, and time isn’t getting any more plentiful. Rather than having to go to a facility and spent 60+ days away from home, your coaching sessions happen remotely. Either virtually, at home, or on the move, your addictions coach comes to you and makes your schedule work.

That being said, it’s never a bad idea to verify whether this is the case before enlisting the help of your addictions coach. Do your research, make sure they’re insured, certified, and qualified, and gauge your compatibility! There are ways to make the process easier, the most notable of which is to look for broader organizations rather than individual contractors. The Addictions Coach is a fantastic organization with all types of coaching for all types of addictions, with guaranteed qualifications and potential compatibility tests if need be. It’s ultimately the choice of the client, but there are options.


The final and arguably most important reason addiction coaching is needed is a running thread throughout all of these points: getting help to people who need it. It may be referred to as an alternative to traditional treatment, but it might be the only option that many people have.

Not everyone can get help, and doing so comes with a lot of risks. An executive or celebrity has a reputation to uphold, a working mother or father can’t leave their children alone for months on end, and friends or family may not be able to handle the recovery process news well. Coaching isn’t meant to take away potential clientele from rehab, it’s meant to add to the success stories coming out of it. At the end of the day, a clean, happy lifestyle is all that’s wanted and living in today’s day and age only means we can give more people the chance for that.

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